Connect with us

AFCON

Our Beat, Our Gold’ – Goldberg Rallies Nationwide Support for Super Eagles At AFCON 2025

blank

Published

on

blank

Ahead of Nigeria’s match with Tanzania in a Group C contest at the 2025 Africa Cup of Nations (AFCON) in Morocco, Goldberg Lager Beer has launched a nationwide fan engagement campaign designed to mobilise support for the Super Eagles and rekindle the passion that drove the team to the final of the last tournament in Côte d’Ivoire.

The Super Eagles have been drawn in Group C alongside Tunisia, Uganda and Tanzania, a pool widely regarded as one of the most competitive at the tournament.

Nigeria will begin their AFCON 2025 campaign against Tanzania on December 23 at the Complexe Sportif de Fès, before taking on Tunisia on December 27 and wrapping up the group stage against Uganda on December 30.

Goldberg’s campaign, themed Our Beat, Our Gold, is built around the rhythm, pride and resilience that unite Nigerians through football. The initiative positions the brand as a central part of the AFCON experience, combining live match viewing with music, entertainment and consumer rewards.

A flagship viewing centre will be hosted at the Police College in Ikeja, Lagos, with activities starting from 4:30 pm and free admission for fans.

Advertisement

This Lagos hub will be complemented by a network of fan parks and mini viewing centres across the country, extending the match-day experience to both major cities and regional communities.

According to the organisers, the activations aim to transform key locations nationwide into vibrant communal spaces on Nigeria’s match days, allowing supporters to come together in lively and safe environments to cheer on the Super Eagles.

The viewing centres are being designed as immersive cultural spaces where football meets entertainment.

Fans will enjoy live match action alongside music, dance, comedy performances and interactive games, with promotions and instant rewards enhancing the atmosphere.

The objective, Goldberg said, is to recreate the emotional intensity of the stadium experience for supporters watching away from the match venues.

Advertisement

“Our Beat, Our Gold is about capturing the rhythm of the Nigerian spirit,” said Maria Shadeko, Portfolio Manager for Premium Beer at Nigerian Breweries Plc. “Football has a unique way of bringing us together. At the last AFCON, we saw how belief, passion and unity carried the Super Eagles all the way to the final. As the team prepares for action in Morocco, Goldberg is once again creating spaces where Nigerians can gather, celebrate and push our Eagles towards a fourth AFCON title.”

Beyond fan-facing activities, the campaign also features strong trade and distributor engagement.

Through the Road to Morocco hospitality contest, Goldberg is rewarding top-performing distributors across the West and East zones with exclusive AFCON-related incentives.

 The initiative is expected to boost sales performance while aligning the brand’s commercial goals with Nigeria’s continental football journey.

With AFCON 2025 fast approaching, Goldberg’s campaign aims to ensure that wherever Nigerians are watching from, the beat of support for the Super Eagles remains loud, unified and unmistakably gold.

Advertisement

Join the Sports Village Square channel on WhatsApp: https://whatsapp.com/channel/0029Vaz7mEIGk1FxU8YIXb0H

Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

AFCON

Motsepe Hails King Mohammed VI Over Royal Pardon of Jailed Senegalese Fans

blank

Published

on

blank

Confederation of African Football president Patrice Motsepe has praised Morocco’s King Mohammed VI for what he described as a powerful gesture of unity and reconciliation following the royal pardon granted to Senegalese supporters convicted over offences linked to the final match of the 2025 Africa Cup of Nations.

In a statement released on Saturday, Motsepe expressed deep appreciation on behalf of CAF’s 54 member associations, hailing the Moroccan monarch’s decision as a demonstration of football’s ability to foster peace and solidarity across the continent.

“I would like to express our deep gratitude to His Majesty King Mohammed VI, may God assist him, for granting His Royal Pardon to the Senegalese supporters convicted of offences relating to the final match of the TotalEnergies CAF Africa Cup of Nations Morocco 2025,” Motsepe stated.

The CAF president said the pardon reflected Morocco’s enduring commitment to African unity and highlighted football’s growing role as a bridge between nations and cultures.

“CAF has consistently emphasised its commitment to utilise football to contribute to uniting our people from different racial, ethnic and religious backgrounds,” he said.

Advertisement

“The pardon by His Majesty King Mohammed VI is an uplifting and motivating illustration of the power of football to unite and bring our people together in Africa and worldwide.”

Motsepe also revealed that during recent visits to both Morocco and Senegal, he had been struck by the deep historical and cultural bonds shared by the two countries.

“I was amazed and impressed when I was briefed about the historic and extensive ties between the people of Senegal and Morocco,” he added.

The statement further reinforced Morocco’s rising influence within African football, especially after successfully hosting the 2025 Africa Cup of Nations and positioning itself as one of Africa’s leading football destinations ahead of the 2030 FIFA World Cup, which it will co-host with Spain and Portugal.

Motsepe also extended CAF’s best wishes to Africa’s representatives at the 2026 FIFA World Cup, expressing confidence that the continent’s teams would perform strongly on the global stage.

Advertisement

Among the African nations mentioned were Morocco, Senegal, Egypt, Algeria, Tunisia, Ghana, South Africa, Côte d’Ivoire, Cape Verde and the Democratic Republic of the Congo.

JOIN THE SPORTS VILLAGE SQUARE CHANNEL ON:

https://www.whatsapp.com/channel/0029Vaz7mEIGk1FxU8YIXb0H

Advertisement
Continue Reading

AFCON

Group I: Algeria Face Tough Challenge from Zambia in AFCON 2027 Qualifiers

blank

Published

on

blank

By Kunle Solaja.

Former African champions Algeria and Zambia are set for an early showdown after the release of the Group I fixtures for the 2027 Africa Cup of Nations qualifiers.

Algeria host Zambia on Matchday One on September 21, 2026, in what is expected to be one of the headline fixtures of the qualifying campaign, while Togo entertain Burundi in the group’s other opening tie.

The Desert Foxes are favourites to qualify, but Zambia’s growing consistency and Togo’s unpredictability could make the race highly competitive.

Algeria travel to Burundi on Matchday Two before facing Togo in back-to-back encounters across Matchdays Three and Four. Zambia also meet Burundi home and away during the same period.

Advertisement

The potentially decisive fixture comes on March 22, 2027, when Zambia host Algeria in a clash that could determine the final standings.

Group I Fixtures

Matchday 1 — September 21, 2026

  • Algeria vs Zambia
  • Togo vs Burundi

Matchday 2 — October 6, 2026

  • Zambia vs Togo
  • Burundi vs Algeria

Matchday 3 — October 2026

  • Algeria vs Togo
  • Zambia vs Burundi

Matchday 4 — November 17, 2026

  • Togo vs Algeria
  • Burundi vs Zambia

Matchday 5 — March 22, 2027

  • Zambia vs Algeria
  • Burundi vs Togo

Matchday 6 — March 30, 2027

  • Togo vs Zambia
  • Algeria vs Burundi

Join the Sports Village Square channel on WhatsApp: https://whatsapp.com/channel/0029Vaz7mEIGk1FxU8YIXb0H

Continue Reading

AFCON

Group J: Senegal Begin AFCON 2027 Campaign Against Mozambique

blank

Published

on

blank

By Kunle Solaja.

African heavyweights Senegal will launch their quest for another Africa Cup of Nations appearance with a home clash against Mozambique in Group J of the 2027 AFCON qualifiers.

The Lions of Teranga, among the continent’s strongest teams in recent years, headline a group that also includes Sudan and Ethiopia.

Senegal host Mozambique on Matchday One on September 21, 2026, while Sudan tackle Ethiopia in the other opening encounter.

Senegal are strong favourites to dominate the group, but Sudan and Mozambique are expected to battle fiercely for qualification points.

Advertisement

The key fixtures may emerge in the double-header between Senegal and Sudan across Matchdays Three and Four, while Mozambique and Ethiopia also face each other home and away.

Senegal travel to Mozambique on Matchday Five before ending their campaign at home against Ethiopia on March 30, 2027.

Group J Fixtures

Matchday 1 — September 21, 2026

  • Senegal vs Mozambique
  • Sudan vs Ethiopia

Matchday 2 — October 6, 2026

  • Mozambique vs Sudan
  • Ethiopia vs Senegal

Matchday 3 — October 2026

  • Senegal vs Sudan
  • Mozambique vs Ethiopia

Matchday 4 — November 17, 2026

  • Sudan vs Senegal
  • Ethiopia vs Mozambique

Matchday 5 — March 22, 2027

  • Mozambique vs Senegal
  • Ethiopia vs Sudan

Matchday 6 — March 30, 2027

  • Sudan vs Mozambique
  • Senegal vs Ethiopia

Join the Sports Village Square channel on WhatsApp: https://whatsapp.com/channel/0029Vaz7mEIGk1FxU8YIXb0H

Continue Reading

Most Viewed