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US lawmakers urge FIFA to lower 2026 World Cup ticket prices

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Dozens of U.S. lawmakers have called on FIFA to lower the cost of tickets for the 2026 World Cup, saying in a letter sent to the global soccer governing body this week that the use of dynamic pricing has ​turned the sporting event into an exclusionary enterprise at the expense of fans.

The letter, which was orchestrated ‌by Rep. Sydney Kamlager-Dove and signed by another 68 Members of Congress, was addressed to FIFA President Gianni Infantino and said American fans and international visitors for the June 11-July 19 World Cup should have access to affordable tickets.

“The extreme high demand for World Cup tickets should ​not be a green light for price gouging at the expense of the people who make the World ​Cup the most-watched sporting event in the world,” the group said in the letter that was ⁠shared on Wednesday.

FIFA did not immediately respond when asked to comment on the letter that was dated March 10 and ​addressed to Infantino.

Ticket prices for the World Cup being held in the U.S., Canada and Mexico have become as much ​a headline as the matches themselves, especially when comparing their face value to the ticket pricing summary that was originally listed in the bid book by the three host nations.

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FIFA is using dynamic pricing for the first time at this year’s World Cup, which is a system ​that allows for the cost of tickets to fluctuate based on a variety of factors including real-time demand, inventory and ​the popularity of an event. Tickets on FIFA’s official resale platform have skyrocketed.

“This widely-criticised decision to abandon the traditional static pricing model prioritises ‌revenue maximisation ⁠over accessibility for fans and host community residents,” the letter said.

“Despite host cities’ cooperation in bringing the vision of the largest, most global World Cup in history to fruition, the consequences of dynamic pricing will make the 2026 FWC the most financially exclusionary and inaccessible to date.”

The lawmakers want FIFA to “review and reconsider” the tournament policies that they say have created insurmountable ​challenges to fans and host ​cities, some of which ⁠they argue have been forced to scale back or privatise fan festivals.

Due to backlash over exorbitant prices, FIFA introduced a small number of $60 tickets that are tucked high in the top ​corners of stadiums and are very limited in number compared to the other categories.

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In their ​letter, the lawmakers ⁠asked if FIFA will redistributed unallocated bands of tickets at more affordable prices, preventing price inflation as teams advance, reconsidering dynamic pricing in favour of a static model for future tournaments, and giving host cities more flexibility to fund and host fan festivals ⁠for those ​unable to attend matches.

“We urge FIFA to take immediate corrective action to ​address the harms caused by its use of dynamic pricing, which has transformed the world’s largest sporting event into an exclusionary, profit-driven enterprise at the ​direct expense of fans, host communities, and public taxpayers,” the letter said.

-Reuters

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Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

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World Cup

VIDEO: GHD Documentary Celebrates Kunle Solaja’s Remarkable Journey Across 10 FIFA World Cups

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This Wednesday, 8 July, it will be 36 years since 10-World Cup-capped journalist, Kunle Solaja, watched his first World Cup final match at the imposing Stadio Olimpico in Rome when the then West Germany beat defending champion, 1-0, in the first ever final match to be decided by a single penalty kick goal and the first in which a red card was issued.

In commemoration of Solaja’s10 World Cup coverage achievement, GHM Communications, a fast-rising post-production company based in Nigeria, has produced a compelling video documentary that pays tribute to veteran Nigerian sports journalist and publisher of Sports Village Square, Kunle Solaja, chronicling an extraordinary career that has taken him to 10 consecutive FIFA World Cup tournaments.

The production, titled around Solaja’s “10 World Cups” milestone, traces a journey that began with a young football enthusiast and evolved into one of Africa’s most enduring World Cup reporting careers.

Using a blend of archival footage, photographs and contemporary images from the ongoing FIFA World Cup 2026, the documentary highlights Solaja’s unique place among the select group of journalists worldwide who have covered the global football spectacle over such a prolonged period.

The video opens with evocative football imagery before taking viewers through memorable moments from previous World Cups, including iconic scenes featuring football legends and historic tournament matches. It then shifts focus to Solaja’s personal experiences, showcasing his presence at various World Cup venues and media centres across different host nations.

A recurring theme throughout the documentary is the evolution of football journalism over the past three decades and Solaja’s ability to remain relevant through changing technologies, reporting methods and media platforms.

The production also revisits some of the milestones that have defined his professional journey, including his extensive travels, interactions with global football personalities and his commitment to documenting African participation at the World Cup.

Several images featured in the documentary reflect Solaja’s long-standing association with international sports journalism bodies, including the International Sports Press Association (AIPS) and FIFA, underscoring the recognition he has received within the global media community.

The documentary culminates with scenes from the 2026 FIFA World Cup in the United States, Canada and Mexico, where Solaja is once again on assignment, completing a remarkable sequence of World Cup appearances stretching from Italia ’90 to the current tournament.

For Nigerian sports journalism, the achievement represents more than a personal milestone. It is a testament to dedication, resilience and a lifelong passion for football reporting.

Having witnessed the World Cup across four decades, multiple continents and several generations of football stars, Solaja’s story serves as an inspiration to aspiring journalists and a reminder of the enduring value of specialised sports reporting.

The GHD production captures that legacy vividly, celebrating not just 10 World Cups, but a career devoted to telling the stories behind the world’s biggest sporting event.

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World Cup

adidas Unveils Gold-Coloured TRIONDA FINAL Ball For World Cup’s Closing Stages

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BY KUNLE SOLAJA

With the FIFA World Cup 2026™ entering its decisive phase, adidas has unveiled the TRIONDA FINAL, a specially designed Official Match Ball that will be used for the semi-finals, bronze-medal match and final of the record-breaking tournament.

The new ball represents a significant departure from previous FIFA World Cup traditions. While past tournaments typically introduced only colour variations for the latter stages, TRIONDA FINAL features an entirely new premium design that reflects the prestige of the competition’s concluding matches.

Finished in striking gold, white and black, the ball draws inspiration from the journey towards football’s most coveted prize. Its gold accents pay tribute to the FIFA World Cup trophy, while the black base gives it a bold and sophisticated appearance befitting the tournament’s biggest occasions.

TRIONDA FINAL builds on the original TRIONDA Official Match Ball, first unveiled in October 2025, retaining the same high-performance construction while introducing a design tailored specifically for the final four matches.

One of the ball’s most distinctive features is its tribute to the 16 Host Cities that have staged matches during the biggest FIFA World Cup in history. The four cities hosting the tournament’s climax—Dallas, Atlanta, Miami and New York New Jersey—are prominently incorporated into the main design elements.

The remaining host cities—Boston, Guadalajara, Houston, Kansas City, Los Angeles, Mexico City, Monterrey, Philadelphia, San Francisco Bay Area, Seattle, Toronto and Vancouver—are embedded within the ball’s triangular graphics, ensuring their contribution to the tournament is celebrated until the final whistle.

“The TRIONDA FINAL ball for the last four matches of the FIFA World Cup is here,” said Gianni Infantino.

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“The iconic TRIONDA has brought so much joy every time it has hit the back of the net in this FIFA World Cup, and it perfectly embodies the unity and passion of the tournament’s host nations Canada, Mexico and the United States.”

Infantino added that the ball would serve as a lasting symbol of the cities that have helped stage the tournament.

“For the final four matches of the tournament, this TRIONDA FINAL will be at the feet of the best players on the planet. Through every touch, dribble, flick, pass, cross, save, strike and goal, the 16 cities that have helped FIFA stage the record-breaking 23rd edition of the tournament will be further etched into FIFA World Cup folklore.”

Beyond its aesthetics, the TRIONDA FINAL also incorporates the latest evolution of adidas Connected Ball Technology, which provides real-time ball data to assist match officials in making faster and more accurate decisions while offering enhanced performance insights throughout the game.

The ball will make its debut in the semi-finals before taking centre stage in the bronze-medal match and the final in New York New Jersey, where the world champions of the largest FIFA World Cup ever staged will be crowned.

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Hossam Hassan Blames Refereeing Decisions For Egypt’s Heartbreaking Exit

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blankEgypt coach Hossam Hassan will not be watching any more of the World Cup, he said on Tuesday, blaming refereeing errors for his country’s heartbreaking elimination from the ​tournament at the hands of Argentina.

Egypt were 2-0 up with 11 minutes left ‌of their last 16 clash against the holders Argentina, agonisingly close to one of the great World Cup upsets, only to concede three goals in the closing stages and go out.

They were picked apart at the end of ​the game by a Lionel Messi-inspired comeback, but Hassan insisted his team were better.

“I’m going ​home and won’t be watching any more games from the tournament,” he ⁠told a press conference.

“What happened to us wasn’t fair. We should have had a penalty; a ​goal was disallowed, and I don’t know why it was disallowed.”

Egypt netted in the 62nd minute ​through Mostafa Zico, but a VAR check found there was a foul from the Egyptians in the buildup.

They also claimed a late penalty after a tug on Hamdy Fathy, and their anger was exacerbated by Argentina going down ​the other end and scoring a 92nd-minute winner.

“Even if the goals came from mistakes, the ​biggest mistake is not getting what you’re entitled to from those responsible for making the decisions,” said Hassan, whose ‌press conference was a litany of complaints.

“I’m the type of person who hates losing. And when it’s a defeat that feels unjust like today’s, I can only tell the fans not to be upset. We wanted so much to give them more joy,” he added.

“But what made me happy ​was that my players ​followed the game plan ⁠on many occasions and worked very well.”

Egypt had been surprisingly attacking early on in the game, a departure from Hassan’s usual tactic of playing ​with a tight defence and looking for counter-attack opportunities.

It helped them take ​an early ⁠lead, but it was the heroics of goalkeeper Mostafa Shoubir that ensured they remained in front by halftime.

“I’m very, very satisfied with the effort they put in. Most of our players come from the ⁠Egyptian ​domestic league, while many players in other national teams are ​based in Europe and live in that professional environment,” Hassan added.

“Yet with predominantly local players — besides Mohamed Salah and Omar ​Marmoush — we were able to compete with anyone.”

 

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