AFCON
More Than Football: Goldberg’s New Television Commercial Captures the Rhythm of Super Eagles Fans
As the Super Eagles head into the knockout phase of the 2025 Africa Cup of Nations on the back of a flawless group-stage campaign, Goldberg Lager Beer has unveiled a new television commercial celebrating Nigeria’s deep-rooted football passion and the shared rhythm that unites fans across the country.
Nigeria won all three group matches to finish top of their section, rekindling optimism among supporters and setting up a Round of 16 match against Mozambique’s Mambas.
With expectations rising, Goldberg’s new television commercial positions the brand at the intersection of football excellence and the vibrant fan culture that has long defined the Super Eagles’ journey.
Built around Goldberg’s Our Beat, Our Gold campaign, the commercial draws inspiration from everyday match-day moments familiar to Nigerian fans.
From neighbourhood viewing centres and street corners to living rooms and bars, the TVC captures how football weaves itself into daily life — with Goldberg portrayed as a natural companion to those shared experiences.
Rather than focusing solely on goals and match highlights, the film places the spotlight on the fans themselves — their chants, banter, rituals and collective emotions as they follow the Super Eagles. It reflects the belief that Nigerian football is not just about what happens on the pitch, but about the passion and togetherness that surround every game.
“As the Super Eagles move into the knockout phase, this campaign is our way of celebrating the people who have carried the team with their energy from the group stage,” said Kunle Aroyehun, Senior Brand Manager for Goldberg.
“Goldberg has always stood for pride, culture and shared moments. This film shows how football, especially when the Super Eagles are playing, brings Nigerians together in a way nothing else does.”
The timing of the commercial aligns with growing national excitement as Nigeria prepare to face Mozambique in the Round of 16. After three wins from three group games, confidence is high, and Goldberg’s message is clear: every cheer, every gathering and every shared moment matters.
As the Official Beer and Sponsor of the Super Eagles, Goldberg’s connection to Nigerian football runs deep. Since Nigerian Breweries Plc signed its partnership with the Nigeria Football Federation in February 2018, the brand has played a visible role in galvanising fans and building one of the strongest national team followings on the continent.
According to Aroyehun, the new television commercial reflects that long-standing commitment. “This is not about a single match or result,” he said.
“It’s about a relationship with the fans that has grown over time. As the Super Eagles chase another win in the knockout stage, Goldberg will continue to be part of those moments — the anticipation, the tension and the celebration.”
The commercial is running across television and digital platforms throughout the knockout phase, ensuring a wide reach as Nigeria’s AFCON journey continues. For Goldberg, the film reinforces its position not just as a sponsor but as a brand that understands and celebrates the rhythm of Nigerian football culture.
As the Super Eagles prepare to take on Mozambique’s Mambas with a place in the quarter-finals at stake, Goldberg’s message resonates clearly: when Nigerians come together to support their team, that shared passion is gold.
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Confederation of African Football president Patrice Motsepe has praised Morocco’s King Mohammed VI for what he described as a powerful gesture of unity and reconciliation following the royal pardon granted to Senegalese supporters convicted over offences linked to the final match of the 2025 Africa Cup of Nations.
In a statement released on Saturday, Motsepe expressed deep appreciation on behalf of CAF’s 54 member associations, hailing the Moroccan monarch’s decision as a demonstration of football’s ability to foster peace and solidarity across the continent.
“I would like to express our deep gratitude to His Majesty King Mohammed VI, may God assist him, for granting His Royal Pardon to the Senegalese supporters convicted of offences relating to the final match of the TotalEnergies CAF Africa Cup of Nations Morocco 2025,” Motsepe stated.
The CAF president said the pardon reflected Morocco’s enduring commitment to African unity and highlighted football’s growing role as a bridge between nations and cultures.
“CAF has consistently emphasised its commitment to utilise football to contribute to uniting our people from different racial, ethnic and religious backgrounds,” he said.
“The pardon by His Majesty King Mohammed VI is an uplifting and motivating illustration of the power of football to unite and bring our people together in Africa and worldwide.”
Motsepe also revealed that during recent visits to both Morocco and Senegal, he had been struck by the deep historical and cultural bonds shared by the two countries.
“I was amazed and impressed when I was briefed about the historic and extensive ties between the people of Senegal and Morocco,” he added.
The statement further reinforced Morocco’s rising influence within African football, especially after successfully hosting the 2025 Africa Cup of Nations and positioning itself as one of Africa’s leading football destinations ahead of the 2030 FIFA World Cup, which it will co-host with Spain and Portugal.
Motsepe also extended CAF’s best wishes to Africa’s representatives at the 2026 FIFA World Cup, expressing confidence that the continent’s teams would perform strongly on the global stage.
Among the African nations mentioned were Morocco, Senegal, Egypt, Algeria, Tunisia, Ghana, South Africa, Côte d’Ivoire, Cape Verde and the Democratic Republic of the Congo.
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By Kunle Solaja.
Former African champions Algeria and Zambia are set for an early showdown after the release of the Group I fixtures for the 2027 Africa Cup of Nations qualifiers.
Algeria host Zambia on Matchday One on September 21, 2026, in what is expected to be one of the headline fixtures of the qualifying campaign, while Togo entertain Burundi in the group’s other opening tie.
The Desert Foxes are favourites to qualify, but Zambia’s growing consistency and Togo’s unpredictability could make the race highly competitive.
Algeria travel to Burundi on Matchday Two before facing Togo in back-to-back encounters across Matchdays Three and Four. Zambia also meet Burundi home and away during the same period.
The potentially decisive fixture comes on March 22, 2027, when Zambia host Algeria in a clash that could determine the final standings.
Group I Fixtures
Matchday 1 — September 21, 2026
- Algeria vs Zambia
- Togo vs Burundi
Matchday 2 — October 6, 2026
- Zambia vs Togo
- Burundi vs Algeria
Matchday 3 — October 2026
- Algeria vs Togo
- Zambia vs Burundi
Matchday 4 — November 17, 2026
- Togo vs Algeria
- Burundi vs Zambia
Matchday 5 — March 22, 2027
- Zambia vs Algeria
- Burundi vs Togo
Matchday 6 — March 30, 2027
- Togo vs Zambia
- Algeria vs Burundi
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By Kunle Solaja.
African heavyweights Senegal will launch their quest for another Africa Cup of Nations appearance with a home clash against Mozambique in Group J of the 2027 AFCON qualifiers.
The Lions of Teranga, among the continent’s strongest teams in recent years, headline a group that also includes Sudan and Ethiopia.
Senegal host Mozambique on Matchday One on September 21, 2026, while Sudan tackle Ethiopia in the other opening encounter.
Senegal are strong favourites to dominate the group, but Sudan and Mozambique are expected to battle fiercely for qualification points.
The key fixtures may emerge in the double-header between Senegal and Sudan across Matchdays Three and Four, while Mozambique and Ethiopia also face each other home and away.
Senegal travel to Mozambique on Matchday Five before ending their campaign at home against Ethiopia on March 30, 2027.
Group J Fixtures
Matchday 1 — September 21, 2026
- Senegal vs Mozambique
- Sudan vs Ethiopia
Matchday 2 — October 6, 2026
- Mozambique vs Sudan
- Ethiopia vs Senegal
Matchday 3 — October 2026
- Senegal vs Sudan
- Mozambique vs Ethiopia
Matchday 4 — November 17, 2026
- Sudan vs Senegal
- Ethiopia vs Mozambique
Matchday 5 — March 22, 2027
- Mozambique vs Senegal
- Ethiopia vs Sudan
Matchday 6 — March 30, 2027
- Sudan vs Mozambique
- Senegal vs Ethiopia
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