AFCON
Bag the Gold, Goldberg Celebrates the Fans Powering the Super Eagles
Goldberg Lager Beer has hailed the Super Eagles’ 2–1 victory over Tanzania in Fez as more than just a winning start at the Africa Cup of Nations, describing it as a powerful reflection of the passion and shared energy that define Nigerian football culture.
The opening Group C win handed Nigeria maximum points and lifted the mood of fans nationwide, but Goldberg said the significance of the moment went beyond the final scoreline. According to the brand, the result captured the very essence of its ongoing Our Beat, Our Gold campaign — a celebration of the rhythm, belief and collective emotion that surround football in Nigeria.
“Our Beat, Our Gold is Goldberg’s celebration of Nigerian football culture beyond the ninety minutes of play,” said Kunle Aroyehun, Senior Brand Manager, Goldberg.
“It speaks to the shared rhythm around football — the conversations, the humour, the emotions, and the way the game brings us together. Football in Nigeria is not just watched, it’s lived, and that collective passion is something truly golden.”
While the Super Eagles took an important early step in their AFCON journey with the win in Fez, Goldberg said its focus remains firmly on the supporters whose unwavering energy continues to drive the team forward. The Super Eagles will next face Tunisia in a crucial Group C encounter, but the brand insists the real heartbeat of the campaign lies with the fans.
As Official Beer and Sponsor of the Super Eagles, Goldberg has been spreading what it calls “AFCON magic” through a wide network of viewing centres designed to unite supporters in shared celebration.
Across Lagos and surrounding communities, fan hubs have been activated at Campos Stadium on Lagos Island, Teslim Balogun Stadium in Surulere, Rowe Sport Centre in Yaba, Abesan in the Abesan community, Mushin, Agege Stadium in Agege, and Ikorodu.
Football fans are following the proceedings at the Nigeria-Tanzania match on Tuesday.
These viewing centres blend live football with music, entertainment and fan engagement, creating vibrant communal spaces where supporters can experience matches together. Goldberg said the aim is to recreate the excitement of the stadium and transform every Super Eagles match into a collective experience.
“Football has always been a unifying force in Nigeria, especially during moments involving the Super Eagles,” Aroyehun said. “We felt it was important to shift the spotlight to the fans — the people who show up emotionally every time. This campaign recognises that passion and gives it a platform.”
Central to the campaign is the Golden Clan — a collective of cultural voices assembled to amplify authentic fan stories and conversations around Nigerian football. Through humour, commentary and shared experiences, the Golden Clan mirrors how Nigerians live the game beyond match-day results.
“The Golden Clan helps us tell the real football stories — the banter, the reactions and the moments that make supporting the Super Eagles special,” Aroyehun explained. “They simply amplify what fans already do naturally.”
Summing up the spirit of the campaign in Nigerian pidgin, the Goldberg brand manager added: “Our Beat, Our Gold na how Goldberg dey celebrate the way Nigerians take love football. No be only the match, na the gist, the shout, the banter, the way everybody dey feel am together. That our collective energy na the beat, and to us, na pure gold.”
As Nigeria prepares for the next test against Tunisia, Goldberg says it will continue to stand shoulder-to-shoulder with fans across the country, celebrating their passion and togetherness.
“Whether you’re watching from home, a viewing centre or the street corner, your energy matters,” Aroyehun said. “This passion, this rhythm, this community — it’s gold.”
For Goldberg, the opening victory over Tanzania represents a solid foundation for the Super Eagles as they pursue a fourth Africa Cup of Nations title — driven not only by performances on the pitch, but by the golden beat of Nigerian supporters everywhere.
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Nigeria forward Samuel Chukwueze believes the Africa Cup of Nations should be given the same level of respect as the World Cup and the European Championship following controversy over the timing of the tournament in Morocco.
Initially scheduled to take place in the summer, this year’s AFCON was scheduled for December 21-January 18, depriving leading European clubs of key players participating in it at a crucial stage of the domestic season.
“Everybody wants to play in AFCON. It’s one of the best competitions in the world,” Chukwueze told On Sports TV. “You have to respect the AFCON the same way you respect the European Championship or World Cup.”
The Fulham winger will miss six games for his club if Nigeria reach the round of 16.
“We understand they scheduled it at the wrong time of the year, but when it’s important, if you get recalled you have to go,” he said.
“You don’t have any choice, your club can’t stop you and no one should say anything bad about the AFCON. Yes, they put it at the wrong time, but saying it’s not a good competition or a great competition is unacceptable.”
Chukwueze helped Nigeria secure an opening 2-1 win over Tanzania in Group C ahead of their second game against Tunisia on Saturday.
-Reuters
Africa’s football heavyweights have wasted little time asserting their pedigree at the Africa Cup of Nations in Morocco, with former champions dominating the opening round of group matches.
On a busy Tuesday of four fixtures, Tunisia joined fellow past winners Democratic Republic of Congo, Nigeria and Senegal in posting opening-game victories.
Tunisia’s 3–1 defeat of Uganda in Rabat capped the day’s action, following DR Congo’s hard-earned 1–0 win over Benin and Senegal’s convincing 3–0 triumph against Botswana. Earlier in the week, Egypt and South Africa also began their campaigns with wins, while hosts Morocco set the tone by beating Comoros 2–0 in Sunday’s tournament opener.
With half of the 24-team field having previously lifted the AFCON trophy, early results have largely followed historical lines. After three days of competition, the only former champion yet to record an opening victory is Zambia, who required a late equaliser to salvage a draw against Mali on Monday.
As the group stages unfold, the early momentum gathered by Africa’s traditional powers is already shaping the narrative of Morocco 2025, setting up intriguing battles between pedigree and ambition across the continent.
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Former champions Tunisia continued the trend of victorious starts by past Africa Cup of Nations winners at the Morocco 2025 finals with an emphatic 3–1 win over Uganda in Rabat on Tuesday night.
Playing in driving rain at the Stade Prince Moulay Abdellah complex, the 2004 champions struck early when Ellyes Skhiri ghosted in unmarked at the back post to power home a header from a corner after just 10 minutes.
Tunisia’s dominance was underlined five minutes before the break as Elias Achouri volleyed home a cross from Ali Abdi, capitalising again on lax Ugandan marking. The Carthage Eagles could have been further ahead moments later, but Elias Saad dragged a good chance wide.
Achouri completed his brace in the 64th minute after Salum Magoola parried Abdi’s effort, with the winger reacting quickest to tap in the rebound and effectively put the contest beyond reach.
Uganda found a late consolation deep into stoppage time when Denis Omedi fired home a deflected effort in the 92nd minute, denying Tunisia a clean sheet but doing little to alter the outcome.
The victory lifts Tunisia to the top of Group C, above Nigeria, who had earlier edged Tanzania 2–1 in Fes. Notably, the win already surpasses Tunisia’s modest two-point return at the last finals in Côte d’Ivoire, where they exited in the group stage.
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