Governing Bodies
Infantino and Okonjo-Iweala look to build on collaboration
FIFA President Gianni Infantino and World Trade Organization (WTO) Director-General Dr Ngozi Okonjo-Iweala have resolved to expand their partnership and help the economic empowerment of women.
According to news from the football governing body, FIFA and the WTO last September signed a Memorandum of understanding where they agreed to look at ways of using football to promote economic inclusion, particularly in developing countries, and co-operate on the WTO’s cotton programme.
Cotton is a particularly important source of livelihoods and export revenue in the ‘Cotton Four’ (c4) countries, namely Benin, Burkina Faso, Chad and Mali, as well as some other countries including Côte d’Ivoire and Niger.
FIFA and the WTO have been looking at ways to boost the sourcing of cotton used in sportswear from those nations.
Infantino and Okonjo-Iweala spoke during Making Trade Score for Women!, a series of panel discussions held at the WTO’s headquarters in Geneva, Switzerland, and which also featured the unveiling of the FIFA Women’s World Cup trophy in advance of this year’s 32-team final tournament which will take place in Australia and New Zealand.
“It is true that the FIFA Women’s World Cup represents the pinnacle of excellence in women’s football, but it is equally true that in the past, the women’s form of the game has not received the attention and prominence that it deserves,” Dr Okonjo-Iweala said.
“Women in sport, as in every sphere of life, are entitled to the same rewards enjoyed by their male counterparts.
“Sadly, this has not been the case, and we’re really delighted at the effort that FIFA, under President Infantino, is making to change this narrative.
“The upcoming FIFA Women’s World Cup represents a unique opportunity to discuss how the sport can be made more equal and crucially, how the economic returns from football can be better distributed.”
Dr Okonjo-Iweala then spoke about the opportunities for expanding the WTO’s partnership with FIFA.
“More needs to be done, both in trade and in sport, to narrow the gap between the economic benefits enjoyed by men and women for equal work,” the WTO Director-General added.
“What I can see are the opportunities on the trade side, and when we couple that with the drive by FIFA and others to grow the game in developing countries,
“I can see the potential for trading services to increase.
“We are now physically engaged in trying to do something about that by starting with the ‘Cotton Four’ [initiative], and when this initiative succeeds, there is potential to see how we can expand this partnership to different parts of the sports goods world.”
Infantino said that football had a global economic of well over USD200 billion and that 70% of this was in Europe – showing the untapped potential in other parts of the world.
“Imagine the potential that there is still outside of Europe, and the ‘Cotton Four’ initiative is part of unleashing that potential,” he said.
The FIFA President said that women’s empowerment is playing a significant part in football’s economic growth, with crowds of 80,000 to 90,000 at some recent women’s football games in Europe, while 50,000 people attended last year’s Women’s Africa Cup of Nations final in Morocco.
Kirsty Coventry became the president of the International Olympic Committee (IOC), the most powerful person in sport, on Monday in a handover ceremony with her predecessor Thomas Bach.
The Zimbabwean is the first woman and African to head the body, and at 41, the youngest since Baron Pierre de Coubertin, who is credited with founding the modern-day Olympics.
Coventry accepted the Olympic key from Bach, who, like her, is an Olympic champion — he won a team fencing gold in 1976 and she earned two swimming golds in 2004 and 2008.
Stepping down after a turbulent 12-year tenure, Bach expressed his confidence that the Olympic movement was “in the best of hands” and Coventry would bring “conviction, integrity and a dynamic perspective” to the role.
Coventry, who swept to a crushing first-round victory in the election in Greece in March, leans heavily on her family.
Aside from her parents, who were present at the ceremony in Lausanne, there is her husband Tyrone Seward, who was effectively her campaign manager, and two daughters, six-year-old Ella, who Bach addresses as “princess”, and Lily, just seven months old.
“Ella saw this spider web in the garden and I pointed out how it is made, and how strong and resilient it is to bad weather and little critters,” said Coventry, who takes over officially at midnight Swiss time Monday (2200 GMT).
“But if one little bit breaks it becomes weaker. That spider web is our movement, it is complex, beautiful and strong but it only works if we remain together and united.”
‘Pure passion’
Coventry said she could not believe how her life had evolved since she first dreamt of Olympic glory in 1992.
“How lucky are we creating a platform for generations to come to reach their dreams,” she said to a packed audience in a marquee in the Olympic House garden, which comprised IOC members, including those she defeated, and dignitaries.
“It is amazing and incredible, indeed I cannot believe that from my dream in 1992 of going to an Olympic Games and winning a medal I would be standing here with you to make dreams for more young children round the world.”
Coventry, who served in the Zimbabwean government as sports and arts Minister from 2019 to this year, said the Olympic movement was much more than a “multi-sport event platform.”
“We (IOC members) are guardians of this movement, which is also about inspiring and changing lives and bringing hope,” she said.
“These things are not to be taken lightly and I will be working with each and every one of you to continue to change lives and be a beacon of hope in a divided world.
“I am really honoured to walk this journey with you.”
Bach, who during his tenure had to grapple with Russian doping and their invasions of the Crimea and Ukraine as well as the Covid pandemic, said he was standing down filled with “gratitude, joy and confidence” in his successor.
“With her election it sends out a powerful message, that the IOC continues to evolve,” said the 71-year-old German, who was named honorary lifetime president in Greece in March.
“It has its first female and African to hold this position, and the youngest president since Pierre de Coubertin. She represents the truly global and youthful spirit of our community.”
Bach, who choked back tears at one point during his valedictory speech, was praised to the rafters by Coventry, who was widely seen as his preferred candidate of the seven vying for his post.
After a warm embrace, she credited him with teaching her to “listen to people and to respect them,” and praised him for leading the movement with “pure passion and purpose.”
“You have kept us united through the most turbulent times.
“You left us with many legacies and hope, thank you from the bottom of my heart for leading us with passion and never wavering from our values.”
-AFP
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Former Zimbabwean swimmer Kirsty Coventry took over the leadership of the International Olympic Committee from Thomas Bach in a ceremony on Monday with the 2028 Los Angeles Games already threatening to fill her in-tray to overflowing.
Coventry, who starts her eight-year spell officially on Tuesday as the most powerful sports administrator in the world, became the first woman and first African to be elected head of the Olympic ruling body in March.
Much of the discussion during campaigning focused on the IOC’s need for change in its marketing strategies with several top Olympic sponsors having left in the past 12 months.
However, with Los Angeles hit by protests against immigration raids, and relations tense between state and city officials, and the U.S. government, the 2028 Games have become the major talking point in the movement that would ordinarily be focusing on next year’s Milano-Cortina Winter Games.
Coventry has long-standing ties with the United States, dating back to her time as a leading swimmer at Auburn University in Alabama. That will prove useful ahead of LA 2028, and she has said she will seek to meet with U.S. President Donald Trump to discuss the Games.
Coventry will also need to find time to help secure the long-term finances of the movement. The IOC, which generates billions of dollars in revenues each year in sponsorship and broadcasting deals for the Olympics, has secured $7.3 billion for 2025-28 and $6.2 billion for 2029-2032. More contracts are expected for both periods.
COMMERCIAL OPPORTUNITIES
Coventry is also expected to continue the IOC’s plans to expand commercial opportunities for sponsors at the Olympics with the organisation’s finances in a robust state and the privately-funded LA Olympics a good place to start.
Coventry needed only one round of voting to clinch the race to succeed Bach, beating six other candidates, making history for the African continent, with the IOC having been ruled for 131 years by European or North American men.
Her background and being the first female president will be assets in a diverse IOC membership and the international makeup of Olympic stakeholders.
On Monday she was handed the golden key to the IOC by Bach, who was the organisation’s president for 12 years.
“I am really honoured I get to walk this journey with you. I cannot wait for anything that lies ahead,” Coventry said in her address to IOC members and other Olympic stakeholders.
“I know I have the best team to support me and our movement over the next eight years.”
Coventry will hold a two-day workshop this week to get feedback from members on key IOC issues.
“Working together and consistently finding ways to strengthen and keep united our movement that will ensure that we wake up daily… to continue to inspire,” she said.
A seven-time Olympic medallist, Coventry won 200m backstroke gold at the 2004 Athens Games and in Beijing four years later.
“With her election, you have also sent a powerful message to the world: the IOC continues to evolve,” Bach said in his speech. “With Kirsty Coventry, the Olympic movement will be in the best of hands.”
-Reuters
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Penalties scored when a player accidentally touches the ball twice must be retaken, world soccer’s lawmaking body IFAB has said after Atletico Madrid’s Julian Alvarez had his spot kick disallowed in a Champions League last-16 match.
During a tense shootout with Real Madrid in March, Argentine forward Alvarez slipped and the VAR spotted that his left foot touched the ball slightly before he kicked it with his right.
Although Alvarez converted the penalty, the goal was chalked off and Atletico went on to lose the shootout and were eliminated from the Champions League.
European soccer’s governing body UEFA said the correct decision was made under the current laws but IFAB (International Football Association Board) has said that in such cases the penalty must be retaken.
Atletico Madrid v Real Valladolid – Metropolitano, Madrid, Spain – April 14, 2025 Atletico Madrid’s Julian Alvarez scores their first goal from the penalty spot REUTERS/Susana Vera/File Photo
“(When) the penalty taker accidentally kicks the ball with both feet simultaneously or the ball touches their non-kicking foot or leg immediately after the kick: if the kick is successful, it is retaken,” IFAB said in a circular.
“If the kick is unsuccessful, an indirect free kick is awarded (unless the referee plays advantage when it clearly benefits the defending team). In the case of penalties (penalty shootout), the kick is recorded as missed.”
The decision to disallow Alvarez’s penalty left Atletico boss Diego Simeone livid and the club’s fans outraged.
IFAB added that if the penalty taker deliberately kicks the ball with both feet or deliberately touches it a second time, an indirect free kick is awarded or, in the case of shootouts, it is recorded as missed.
The new procedures are effective for competitions starting on or after July 1, but IFAB said it may be used in competitions that start this month.
-Reuters
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