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UEFA Champions League

Champions League: Heineken pumps up excitement as the “Cheers to All Fans” Tour begins in Owerri  

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Fans and consumers enjoying the ambience of UEFA Champions League night provided by Heineken

The excitement of Champions League football is reaching fever pitch as the quarter-final matches take centre stage. 

Heineken, the premium beer brand from the stable of Nigerian Breweries PLC is adding to the excitement with its “Cheers to all fans” campaign. 

Starting in Owerri, the tour will kick off with Chelsea and Real Madrid’s second-leg quarter-final match at Stamford Bridge.

Even though the atmosphere in London has been anything but exciting lately, it is guaranteed to be a fulfilled and action-packed night at the Chillis bar on Tuesday, April 18 when the “Cheers to all fans” tour begins in Owerri.

Champions League nights with Heineken have always been electrifying and much more is expected this term with the extended “Cheers to all fans” campaign which more than anything else reiterates fans’ inclusivity without female stereotypes.

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Bants, beer, top-notch music from star artists, jokes, quiz competitions as well as plenty of prizes are some of the guaranteed attractions for every Champions League night with Heineken.

“Football is a beautiful game to be enjoyed by all. We at Heineken are passionate about giving our loyal customers and fans alike the best possible viewing experience.

“Our strategic intent is to improve the viewing experience for all fans irrespective of gender, clubs supported, banter, and game’s outcome we embrace and celebrate with you” Portfolio Manager – Premium Lager, Sampson Oloche stated.

While Owerri is taking the shine in the quarter-final, attention will shift to Warri and Abuja for the second-leg semi-final games billed for May 16 and 17.

A befitting climax is in the offing when the final of this year’s Champions League will be enjoyed in Lagos by fans.

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The Champions League has been a thrilling competition so far, with some of the best clubs in Europe competing for the coveted trophy. 

As the competition reaches the business end, the stakes are higher than ever, and the excitement is also hitting a crescendo with Heineken who admits that football is one game that binds Nigerians from all walks of life together.

Indeed, football in Nigeria is a religion, a healthy mix of fan ship, passion, and unalloyed loyalty but regardless of the outcome, Heineken unites all regardless of gender and supporter ship.

Heineken’s “Cheers to all fans” campaign is a fantastic way to engage football fans from around the world and Nigerian fans have already caught this buzz to celebrate the passion and excitement of the game. 

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Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

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UEFA Champions League

David strikes as Lille end Real’s long unbeaten run

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Champions League - Lille v Real Madrid - Decathlon Arena Stade Pierre-Mauroy, Lille, France - October 2, 2024 Lille's Jonathan David scores their first goal from the penalty spot REUTERS/Stephanie Lecocq

A first-half penalty earned Lille a shock 1-0 home victory over holders Real Madrid in the Champions League group phase on Wednesday, ending the 15-times European Cup winners’ 14-game unbeaten run in the competition.

Jonathan David converted from the spot three minutes into first-half stoppage time to hand Real, who had not lost in their previous 36 matches in all competitions, their first defeat since January.

The result put Ligue 1 side Lille on three points from two games in the new format of Europe’s premier club competition.

Real, who won their opening match against VfB Stuttgart, are also on three points.

“On the penalty, I try to focus, to keep calm to take a good shot but I’m confident when it comes to taking penalties,” David said. “It has not sunk in yet but it’s a memorable night.”

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Real keeper Andriy Lunin said his team had lacked their usual aggression.

“It’s difficult to analyse right after. (We lacked) aggression, creativity, in the end, what we always have,” he said.

“To fight a bit more. In the second half we showed more desire, but in the first half we were worse, that’s obvious. We want to win because we know what colours we’re playing in. But that’s OK. Courage, keep working and prepare for the next game.”

Carlo Ancelotti’s side started with Kylian Mbappe, who joined from Ligue 1 champions Paris St Germain in June, on the bench after the France captain picked up a muscle injury last week.

Real’s Vinicius Jr. had the first chance with a low shot in the sixth minute as the visitors controlled the pace and the second came when Endrick’s close-range attempt was blocked by Lucas Chevalier.

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Lille went close to opening the scoring after 26 minutes when Andriy Lunin made a spectacular double save to deny David, first from the forward’s header, then by tipping away the Canadian’s follow-up shot.

Their relentless pressure paid off in stoppage time when Eduardo Camavinga handled Edon Zhegrova’s free kick.

A VAR review ensued and David confidently converted the resulting penalty.

The hosts continued to apply pressure in the second half, refusing to sit back and wait as Real enjoyed possession, cutting off the supply to England midfielder Jude Bellingham.

Ancelotti sent Mbappe and Luka Modric on to replace Endrick and Eder Militao and Lille survived a late Real onslaught to hang on for the victory.

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-Reuters

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UEFA Champions League

Ancelotti makes no excuses after Real’s shock defeat at Lille

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Champions League - Lille v Real Madrid - Decathlon Arena Stade Pierre-Mauroy, Lille, France - October 2, 2024 Real Madrid coach Carlo Ancelotti before the match REUTERS/Benoit Tessier

Defending champions Real Madrid failed to show the best version of themselves in a shock 1-0 Champions League defeat at Lille on Wednesday and must accept the criticism that comes their way, manager Carlo Ancelotti said.

Lille pressed relentlessly and took the win courtesy of a Jonathan David penalty in first-half stoppage time to hand Ancelotti’s team their first defeat in all competitions since January.

Real Madrid – record 15-times Champions League winners – have three points after two matches following their opening win over VfB Stuttgart.

“Everything was pretty bad. We did badly with the ball, although the team was quite compact in the first half, it was difficult for us to recover the ball, it was difficult for us to make transitions,” Ancelotti told reporters.

“We tried to be a little more aggressive, but it was difficult for us. So… We have to look at things with a cool head, not throw everything away. But obviously we have to improve.

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“I am very sincere. The criticism for today’s game is fair, correct and we have to accept it because it is like that. We have not shown a good version in this game.”

Ancelotti said Lille “deserved” to win despite Real’s improved showing in the second half of the match.

“It was difficult for us to get into the game at the level of intensity, at the level of duels, at the level of clarity of play,” the Italian added.

“Obviously, the game could have been tied because we had opportunities at the end, but it wasn’t deserved.

“So we have to learn, as it happened the last time we lost a game, learn from what we have to improve, which is quite clear. I think it’s not very complicated.”

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Real, who are second in the LaLiga standings with 18 points, next host third-placed Villarreal on Saturday.

-Reuters

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UEFA Champions League

Lookman shines as Atalanta outclass Shakhtar

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Champions League - Shakhtar Donetsk v Atalanta - Veltins-Arena, Gelsenkirchen, Germany - October 2, 2024 Atalanta's Ademola Lookman in action with Shakhtar Donetsk's Alaa Ghram REUTERS/Piroschka Van De Wouw

Ademola Lookman scored one goal and was heavily involved in the other two to drive Atalanta to a 3-0 win over Shakhtar Donetsk in the Champions League on Wednesday as the Italians outclassed their Ukrainian opponents in Gelsenkirchen.

Atalanta have four points from two games, having held Arsenal to a 0-0 draw in their opening match, and Shakhtar remained on one point, after they played out a scoreless draw in the first game against Italian side Bologna.

Atalanta went ahead in the 21st minute when Lookman curled a cross into the area which found Berat Djimsiti in front of goal and he controlled the ball before poking it past the keeper.

Atalanta doubled the lead a minute before the break when Sead Kolasinac squared a pass to Lookman in the middle of the area and the Nigerian struck a first-time shot through the legs of his marker Marlon Gomes into the bottom corner of the net.

The game was all but over as a contest three minutes into the second half after Lookman played the ball out wide to Davide Zappacosta and his cross into the six-yard box was headed home by Raoul Bellanova.

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At 3-0, Lookman, who also hit the crossbar in the first half, was taken off with over half an hour to play, his work done for the night and the tie ended with the same scoreline as the last time the sides met in the Champions League in 2019.

-Reuters

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