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How Pele transformed soccer minnows Santos into a world great

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Santos had won trophies before Pele signed, but his arrival prompted a long and sensational run of victories that over little more than a decade turned the medium-sized Brazilian club into one of the greatest names in world football.

Pele arrived in Santos in 1956, wearing long pants for the first time in his life and accompanied by his father and the scout who spotted him.

The transformation was quick for both him and his new club.

Santos had won the Sao Paulo state championship before but with Pele in the team they embarked on a glorious run of 10 more state titles and six Brazilian championships.

They also lifted the Copa Libertadores, South America’s equivalent of the Champions League, in 1962 and 1963, and the same years won the Intercontinental Cup, the trophy between the best teams in Europe and South America.

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In those spectacular 24 months, Santos played in nine tournaments and won eight of them, only losing the 1962 Sao Paulo state championship to Palmeiras because their schedule was so packed they had to play reserves in some matches.

PROVINCIAL CITY

Before Pele’s arrival, Santos was a minnow, unlikely to compete with the biggest clubs in Brazil, never mind beat European giants like Real Madrid, Benfica and AC Milan.

Hailing from a provincial coastal city, they were overshadowed in Sao Paulo state by teams like Corinthians, Palmeiras, Portuguesa and Sao Paulo.

In Rio de Janeiro, the other centre of Brazilian football, big teams such as Botafogo, with Garrincha and Jairzinho in their side, were dominant.

The cities of Rio and Sao Paulo boasted populations in the millions while Santos was a small city of 265,000, meaning the club had smaller crowds and less money.

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But with Pele in the side, Santos punched well above their weight.

His visibility on the international stage – aided by Brazil’s three World Cup wins between 1958 and 1970 – meant teams from all over the planet were willing to pay big money to see him play.

Every year Santos crossed the globe, playing in Sheffield and Shanghai, Barcelona and Benin, and Pele was the star attraction. If he was injured or missing from the line-up their appearance fee was slashed.

He was often forced to play when he wasn’t fully fit because the money they received was the only way for the club to survive – and to ensure Pele was paid what he was worth.

He could have signed for any one of the top European sides – Inter Milan, Real Madrid and Paris St Germain were among those who offered fortunes for his services – but he was happy at Santos, and the Brazilian leagues were every bit as competitive as those across the Atlantic.

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His influence was enormous even though foreign audiences saw little of him. Clubs the world over were christened Santos in his honour. Babies took his name. Greek side Olympiakos were so proud of beating Santos they included a reference to it in their club hymn. Real Madrid pulled out of one match, because, Santos historians insist, they were afraid of being beaten.

And those who saw Pele play never forgot it.

“I immediately was mesmerised by this kid Pele,” German film director Werner Herzog said of seeing him in Munich in 1960.

“Santos won 9 to 1. They scored one after the other and I saw something like magic, a kid scoring one goal after the other and doing things on the field that I never thought would be possible. Pure, total magic. And it’s still with me.”

-Reuters

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Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

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Ronaldo reaches one billion followers on social media

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Portugal forward Cristiano Ronaldo crossed one billion followers across his social media accounts, aided by his newly-launched YouTube channel that has attracted more than 60 million subscribers in just over three weeks.

Ronaldo, who scored his 900th career goal last week to help Portugal beat Croatia 2-1 in the Nations League, is the first human being to reach a billion followers on social media, global media reports said.

“We’ve made history, one billion followers! This is more than just a number, it’s a testament to our shared passion, drive, and love for the game and beyond,” Ronaldo posted on X.

“You’ve been with me every step of the way, through all the highs and the lows. This journey is our journey… thank you for believing in me, for your support, and for being part of my life.”

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The former Manchester United and Real Madrid player reached the milestone with over 639 million followers on Instagram, 170 million on Facebook and 113 million on X.

The 39-year-old topped Forbes’ list of highest-paid athletes this year, with off-field earnings of $60 million, boosted by his large social media following.

Ronaldo’s club Al-Nassr will host Al-Ahli in the Saudi Pro League on Friday.

-Reuters

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Over a million subscribe as Ronaldo launches YouTube channel

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Euro 2024 - Quarter Final - Portugal v France - Hamburg Volksparkstadion, Hamburg, Germany - July 5, 2024 Portugal's Cristiano Ronaldo after taking a penalty during the penalty shootout REUTERS/Fabian Bimmer/File photo

Portugal’s Cristiano Ronaldo launched his YouTube channel on Wednesday and hundreds of thousands of subscribers signed up within a couple of hours.

The 39-year-old five-times Ballon D’Or winner plays for Saudi Arabian club Al Nassr.

“The wait is over. My @YouTube channel is finally here! SIUUUbscribe and join me on this new journey,” Ronaldo posted on his social media accounts.

A couple of hours after posting his first video, 1.69M subscribers had joined he channel.

Ronaldo has 112.5 million followers on the X platform, 170 million on Facebook and 636 million on Instagram.

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The former Real Madrid and Manchester United player is preparing for his team’s Saudi Pro League opener against Al-Raed on Thursday.

-Reuters

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Lionel Messi set to hang boots

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Messi Sets Record Straight Over Hong Kong Absence -

Inter Miami will be the last club Argentina captain Lionel Messi plays for, the 36-year-old forward said on Wednesday, adding he feels “a little bit scared” at the thought of the day he decides to retire.

Messi, a World Cup winner with Argentina in 2022, has a contract with the Major League Soccer side until 2025 following his arrival last summer after a spell with French champions Paris St Germain.

“Inter Miami will be my last club. I love playing football. I enjoy everything even more because I am aware that there is less and less left,” Messi told ESPN.

“I’m not ready to leave football. I’ve done this all my life, I love playing football, I enjoy training, the day-to-day, the matches… And yes, there’s always a little bit of fear that it’s all over.”

The eight-time Ballon d’Or winner Messi is preparing with his national team to defend their Copa America title, with the tournament kicking off on June 20 in the United States.

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Argentina will take on Canada in the opening match before facing Group A rivals Chile on June 25 and Peru four days later.

-Reuters

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