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NEYMAR, NIKE PART WAYS AFTER 15 YEARS

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Nike has parted ways with Neymar, ending one of its highest-profile sponsorship deals 15 years after signing the star striker as a 13-year-old prodigy.

“I can confirm Neymar is no longer a Nike athlete,” a spokesman for the US sportswear giant, Josh Benedek, said in an e-mail to AFP on Saturday (Aug 29), without giving details.

Media reports said the 28-year-old Paris Saint-Germain and Brazil talisman was in talks with Nike’s German rival Puma.

“We generally do not comment on rumours,” a spokesman for Puma in Germany responded.

Brazilian news site UOL said Neymar and Nike had failed to reach a deal on how much money he would be paid for renewing his contract.

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It said negotiations between the company and the footballer’s agents had run into trouble months ago.

Neymar’s communications team did not immediately respond to a request for comment.

Puma likewise did not immediately respond to questions about reports the company was in talks to sign him.

Brazilian newspaper Folha de Sao Paulo said Neymar’s last deal with Nike was an 11-year contract that was only set to expire in 2022, worth a total US$105 million (S$142 million).

Neymar, who is fresh off the heartbreak of narrowly losing the Champions League final to Bayern Munich, holds the record for the most expensive football transfer in history.

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PSG paid €222 million (S$359 million) to bring him from Barcelona in 2017.

Forbes magazine, which ranks him the world’s seventh highest-paid celebrity, estimates his earnings for this year at US$95.5 million, including endorsement deals.

Neymar signed his first deal with Nike as a youth standout at Brazilian side Santos, which sold him to Barcelona in 2013.

With his skinny good looks, tattoos, ever-changing hairstyles and huge following on social media, the player soon exploded onto the international scene, dazzling the football world with the skills he honed playing five-a-side “futsal” on the mean streets of suburban Sao Paulo.

But his brand, already blemished by tax fraud allegations over his murky transfer to Barca, was badly dented last year when a Brazilian woman accused him of raping her.

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Nike expressed its “deep concern” at the time, but stood by the player after police closed the case, citing a lack of evidence.

Neymar will still wear Nike apparel on the pitch: the company sponsors both PSG and the Brazilian national team.

The company sponsors many of the most iconic names in sports, including Michael Jordan, LeBron James, Cristiano Ronaldo, Serena Williams, Tiger Woods and Rory McIlroy.

-AFP

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Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

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Ronaldo reaches one billion followers on social media

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Portugal forward Cristiano Ronaldo crossed one billion followers across his social media accounts, aided by his newly-launched YouTube channel that has attracted more than 60 million subscribers in just over three weeks.

Ronaldo, who scored his 900th career goal last week to help Portugal beat Croatia 2-1 in the Nations League, is the first human being to reach a billion followers on social media, global media reports said.

“We’ve made history, one billion followers! This is more than just a number, it’s a testament to our shared passion, drive, and love for the game and beyond,” Ronaldo posted on X.

“You’ve been with me every step of the way, through all the highs and the lows. This journey is our journey… thank you for believing in me, for your support, and for being part of my life.”

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The former Manchester United and Real Madrid player reached the milestone with over 639 million followers on Instagram, 170 million on Facebook and 113 million on X.

The 39-year-old topped Forbes’ list of highest-paid athletes this year, with off-field earnings of $60 million, boosted by his large social media following.

Ronaldo’s club Al-Nassr will host Al-Ahli in the Saudi Pro League on Friday.

-Reuters

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Over a million subscribe as Ronaldo launches YouTube channel

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Euro 2024 - Quarter Final - Portugal v France - Hamburg Volksparkstadion, Hamburg, Germany - July 5, 2024 Portugal's Cristiano Ronaldo after taking a penalty during the penalty shootout REUTERS/Fabian Bimmer/File photo

Portugal’s Cristiano Ronaldo launched his YouTube channel on Wednesday and hundreds of thousands of subscribers signed up within a couple of hours.

The 39-year-old five-times Ballon D’Or winner plays for Saudi Arabian club Al Nassr.

“The wait is over. My @YouTube channel is finally here! SIUUUbscribe and join me on this new journey,” Ronaldo posted on his social media accounts.

A couple of hours after posting his first video, 1.69M subscribers had joined he channel.

Ronaldo has 112.5 million followers on the X platform, 170 million on Facebook and 636 million on Instagram.

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The former Real Madrid and Manchester United player is preparing for his team’s Saudi Pro League opener against Al-Raed on Thursday.

-Reuters

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Lionel Messi set to hang boots

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Messi Sets Record Straight Over Hong Kong Absence -

Inter Miami will be the last club Argentina captain Lionel Messi plays for, the 36-year-old forward said on Wednesday, adding he feels “a little bit scared” at the thought of the day he decides to retire.

Messi, a World Cup winner with Argentina in 2022, has a contract with the Major League Soccer side until 2025 following his arrival last summer after a spell with French champions Paris St Germain.

“Inter Miami will be my last club. I love playing football. I enjoy everything even more because I am aware that there is less and less left,” Messi told ESPN.

“I’m not ready to leave football. I’ve done this all my life, I love playing football, I enjoy training, the day-to-day, the matches… And yes, there’s always a little bit of fear that it’s all over.”

The eight-time Ballon d’Or winner Messi is preparing with his national team to defend their Copa America title, with the tournament kicking off on June 20 in the United States.

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Argentina will take on Canada in the opening match before facing Group A rivals Chile on June 25 and Peru four days later.

-Reuters

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