AFCON
HS MEDIA CAUTIONS NIGERIAN GOVERNMENT ON SPORTS BROADCAST RIGHTS…URGES BACKING FOR NTA
Nigeria’s leading sports marketing and broadcasting company, HS Media Group has urged the Federal Government to strategically support the local industry in line with its recent reforms, which is aimed at competitiveness in sports broadcasting in the country.
HS Media Group, which provided live broadcast for the Africa Cup of Nations held in Egypt last year, said that the government should empower and position the nation’s public broadcaster, the Nigerian Television Authority (NTA) to bid for sports broadcast rights of premium tournaments, including the English Premier League, the Spanish LaLiga in addition to the existing partnership with Federation of International Football Associations (FIFA) and the Confederation of African Football (CAF).
According to HS Media Group President/CEO, Mr Taye Ige, NTA has the competences, equipment and the reach to provide viewing experience for Nigerians in every corner of the country, while other stations would benefit from the rights.
He said that liberation of the Nigerian economy has worked positively for the country in several aspects, making reference to the telecommunication sector where opening up the industry has encouraged competitiveness among players and multiple choices by the consumers.
Ige however urged the government to be cautious by not breaching the spirit of liberalisation through an immediate review of ongoing broadcasting right.
“In the case of SuperSport for instance, the exclusive right to air the English Premier League for sub-Saharan Africa is expected to run till 2022,” he stated. “The government should allow that contract to run its full course while preparing the Nigerian broadcast sector for the next bid round. The government should remember that right issues are purely economic decisions that cannot be regulated by fiat but by market forces.”
Ige advised that the government should encourage broadcast operators in Nigeria to become competitive with their foreign counterparts in line with the pronouncement by the Minister of Information and Culture, Alhaji Lai Mohammed to reposition the industry.
In his words: “It is gladdening to hear the Minister of Information and Culture say that the National Broadcasting Commission (NBC) would immediately implement measures aimed creating jobs, promoting local content, boosting the advert industry and bringing the broadcast industry up to par with the best practices from around the world.
“I will therefore expect the government to follow its words with action by aggressively supporting local broadcast entities in all ways.”
NTA and HotSports, the leading subsidiary of HS Media Group, jointly provided live broadcast for the 2019 Africa Cup of Nations. Not only was HotSports the Official Marketing Agency for NTA’s AFCON transmission, the company also produced all AFCON 2019 matches from its Lagos studios on terrestrial stations of NTA across the country.
Founded in 1996, HotSports has exciting and authoritative sports broadcasting packages that offer brand owners a vehicle to the widest sports loving audience in Nigeria.
It is the Official Media Partner as well as marketing consultants to the Nigeria Football Federation and has become reputable as a go-getting company committed to adding value to clients’ sponsorship investments.
It has provided activations for leading brands around major continental and global sports events.
Confederation of African Football president Patrice Motsepe has praised Morocco’s King Mohammed VI for what he described as a powerful gesture of unity and reconciliation following the royal pardon granted to Senegalese supporters convicted over offences linked to the final match of the 2025 Africa Cup of Nations.
In a statement released on Saturday, Motsepe expressed deep appreciation on behalf of CAF’s 54 member associations, hailing the Moroccan monarch’s decision as a demonstration of football’s ability to foster peace and solidarity across the continent.
“I would like to express our deep gratitude to His Majesty King Mohammed VI, may God assist him, for granting His Royal Pardon to the Senegalese supporters convicted of offences relating to the final match of the TotalEnergies CAF Africa Cup of Nations Morocco 2025,” Motsepe stated.
The CAF president said the pardon reflected Morocco’s enduring commitment to African unity and highlighted football’s growing role as a bridge between nations and cultures.
“CAF has consistently emphasised its commitment to utilise football to contribute to uniting our people from different racial, ethnic and religious backgrounds,” he said.
“The pardon by His Majesty King Mohammed VI is an uplifting and motivating illustration of the power of football to unite and bring our people together in Africa and worldwide.”
Motsepe also revealed that during recent visits to both Morocco and Senegal, he had been struck by the deep historical and cultural bonds shared by the two countries.
“I was amazed and impressed when I was briefed about the historic and extensive ties between the people of Senegal and Morocco,” he added.
The statement further reinforced Morocco’s rising influence within African football, especially after successfully hosting the 2025 Africa Cup of Nations and positioning itself as one of Africa’s leading football destinations ahead of the 2030 FIFA World Cup, which it will co-host with Spain and Portugal.
Motsepe also extended CAF’s best wishes to Africa’s representatives at the 2026 FIFA World Cup, expressing confidence that the continent’s teams would perform strongly on the global stage.
Among the African nations mentioned were Morocco, Senegal, Egypt, Algeria, Tunisia, Ghana, South Africa, Côte d’Ivoire, Cape Verde and the Democratic Republic of the Congo.
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By Kunle Solaja.
Former African champions Algeria and Zambia are set for an early showdown after the release of the Group I fixtures for the 2027 Africa Cup of Nations qualifiers.
Algeria host Zambia on Matchday One on September 21, 2026, in what is expected to be one of the headline fixtures of the qualifying campaign, while Togo entertain Burundi in the group’s other opening tie.
The Desert Foxes are favourites to qualify, but Zambia’s growing consistency and Togo’s unpredictability could make the race highly competitive.
Algeria travel to Burundi on Matchday Two before facing Togo in back-to-back encounters across Matchdays Three and Four. Zambia also meet Burundi home and away during the same period.
The potentially decisive fixture comes on March 22, 2027, when Zambia host Algeria in a clash that could determine the final standings.
Group I Fixtures
Matchday 1 — September 21, 2026
- Algeria vs Zambia
- Togo vs Burundi
Matchday 2 — October 6, 2026
- Zambia vs Togo
- Burundi vs Algeria
Matchday 3 — October 2026
- Algeria vs Togo
- Zambia vs Burundi
Matchday 4 — November 17, 2026
- Togo vs Algeria
- Burundi vs Zambia
Matchday 5 — March 22, 2027
- Zambia vs Algeria
- Burundi vs Togo
Matchday 6 — March 30, 2027
- Togo vs Zambia
- Algeria vs Burundi
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By Kunle Solaja.
African heavyweights Senegal will launch their quest for another Africa Cup of Nations appearance with a home clash against Mozambique in Group J of the 2027 AFCON qualifiers.
The Lions of Teranga, among the continent’s strongest teams in recent years, headline a group that also includes Sudan and Ethiopia.
Senegal host Mozambique on Matchday One on September 21, 2026, while Sudan tackle Ethiopia in the other opening encounter.
Senegal are strong favourites to dominate the group, but Sudan and Mozambique are expected to battle fiercely for qualification points.
The key fixtures may emerge in the double-header between Senegal and Sudan across Matchdays Three and Four, while Mozambique and Ethiopia also face each other home and away.
Senegal travel to Mozambique on Matchday Five before ending their campaign at home against Ethiopia on March 30, 2027.
Group J Fixtures
Matchday 1 — September 21, 2026
- Senegal vs Mozambique
- Sudan vs Ethiopia
Matchday 2 — October 6, 2026
- Mozambique vs Sudan
- Ethiopia vs Senegal
Matchday 3 — October 2026
- Senegal vs Sudan
- Mozambique vs Ethiopia
Matchday 4 — November 17, 2026
- Sudan vs Senegal
- Ethiopia vs Mozambique
Matchday 5 — March 22, 2027
- Mozambique vs Senegal
- Ethiopia vs Sudan
Matchday 6 — March 30, 2027
- Sudan vs Mozambique
- Senegal vs Ethiopia
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